Author: Andy Tytla

Published: 237 articles

Holiday Car Ads

“It’s that magical time of year” says the smooth voice for Mercedes, Audi, Hyundai, Lexus and whatever. See that? No differentiation. Two weeks before Thanksgiving and they’re running those ads (I must be a target because they’re reaching me). Happily owning a Subaru, I find myself differentiated. No snow can stop me and the car’s […]

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Ad "Spectacular" on Times Square

It’s not a sign or a billboard. At 17,000 square feet and 341 feet above street level, you can get away with calling it a “spectacular” — that’s what its creators, Gilmore Group, prefers. According to Variety, they wanted to go big: Arthur Gilmore, brother of Sundance guru Geoff Gilmore and head of design and […]

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