good idea! | Marketing Artist L.L.C.

Results for category "good idea!"

Don't Worry, Be Happy

Great piece in the Wall Street Journal on positioning in a down economy: Marketing executives say it is a classic strategy during recessions, or after traumatic events like the terror attacks of Sept. 11, 2001. The idea is to break through to consumers who are being inundated by depressing news. “In all this doom and […]

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The 4-Day Week

That’s right: a 4-day week. Not only a 4-day work week, but a 4-day school week, too. It’s being considered in New York State, and state employees across the country have been doing it since this summer (when gas prices were much higher). Prof. Goose came up with “16 reasons why the 4-day work week […]

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