Results for tag "facebook"

Real Social Media Research

Should you put up a Facebook page for your organization? Is it worth it? Well, that depends on a lot of factors, but the answer is YES. Nielsen and Facebook presented a joint study at ad:tech San Francisco 2010, entitled “Advertising Effectiveness: Understanding the Value of a Social Media Impression.” The study was based on […]

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The Drumbeat of Social Media

Bet you can’t help but hear the drums of social media. If you’re in marketing, you’d better get used to it.  The drumbeats are getting louder and louder.  Can you keep a beat? Seems many are getting it, with “social networks/applications” a top priority for top marketers, according to a study released by the Society […]

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