HALP: that’s what a Farker submitted this afternoon in the “business” category after the announcement from Hewlett-Packard and Alcatel-Lucent. Judging by the punchy lead in the story that ran in today’s SilionValley/San Jose Business Journal, HALP is indeed an appropriate name:
Paris-based Alcatel-Lucent (NYSE:ALU) and Palo Alto-based HP (NYSE:HPQ) said they will jointly market products that enable end-to-end transformation for service providers and enterprises.
Where did they get that language? Oh, from the HP press release…
Once the definitive agreement has been executed, the companies will jointly market solutions and capabilities that enable end-to-end transformation for service providers and enterprises.
The companies plan to launch a global go-to-market program to transform communication networks into converged, next-generation infrastructures. As a result of this transformation, service providers will be able to efficiently deliver new, revenue-generating services. HP and Alcatel-Lucent also plan to offer services to manage the new and existing infrastructures for customers looking for flexible sourcing options.
HP and Alcatel-Lucent also plan to create a joint go-to-market initiative to provide communications solutions to mid- and large-size enterprises and public sector organizations. Alcatel-Lucent products in areas such as IP telephony, unified communications, mobility, security and contact centers will be integrated with HP IT solutions. These joint solutions are planned to be offered to enterprises through HP resellers or as managed services.
Furthermore, the alliance will create new end-to-end customer solutions that take advantage of both companies’ product portfolios for the enterprise and telecom markets.
I’ve done my share of B2B marketing and this kind of language doesn’t excite people much. Alcatel-Lucent’s is a little cleaner:
Through the alignment of their offerings and common solutions HP and Alcatel-Lucent plan to create a “one-stop shop,” relieving service providers of the burden and complexity of coordinating the transformation of IT and telecom infrastructures. Similarly, the companies plan to empower enterprises to effectively create and manage truly integrated communication environments.
The alliance will create new end-to-end customer solutions that take advantage of both companies’ product portfolios for the enterprise and telecom markets.
No matter how you figure it, this does seem to add up to a pretty big deal.